There’s plenty of pre-workout drinks for intense athletes and sports pros. But what about the rest of us? You know, the ones who don’t take themselves—or their workouts—too seriously.
Well, that’s where Zipfizz comes in. Every tube is packed with feel-good ingredients and even better vibes. Because each time you pop open a Zipfizz, you’re diving into a world of joy and the endless promise of where it can take you. By using the product itself as a vehicle for fun, we generate brand recognition while also delivering some major entertainment. Equal parts joy and product experience, this campaign takes viewers on a wild ride through a tube of Zipfizz.
Bronze award winner - Seattle Addys
Role: Associate Creative Director / Art Director